Client Panasonic

Release September 2014

Technology Leap plus

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Neutral Digital unveils this gesture-based AVOD (audio-video-on-demand) system for Panasonic Avionics – meeting the challenges of today’s media-centric world and creating engaging yet intuitive solutions.

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Visually, the 3D interconnected media particles are linked by their content, producing paths through this exploratory media cloud. Films are directly linked to artists, directors or indeed soundtrack albums – counteracting the traditional expectation of navigation through titles within a similar genre.

Focusing on retro-avant-garde elements, Neutral Digital showcases how a simple circular finger gesture controls the entire audio and video catalogue – taking cues from the obsolete VHS jog wheel and integrating the functionality into this novel 3D navigational concept.

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